Photo-Engia/m 


67  TO  71  Park  Place, 


NEW  •  YORK. 


John  Hastings,  A.  R.  Hart,    ,  Jos.  Tripp,- 

President.  General  Manager.  Vice  President. 


The  First  Photo-Efigraving  Company,  incorporated, 
'  apd  th^e  largest  'establishment  of  its 

Mi 

kind  in.  the  world-  to-day. 


MONG  the  inventions  of  our  progressive  age,  none  is  more  wonderful  in  its 
operations,  and  surprising  in  its  results,  than  that  of  photo-engraving,  brought  to 
perfection  by  us  after  years  of  investigation  and  experiment. 

The  dream  of  the  Artist  to  see  his  work  faithfully  reproduced  with  all  its 
characteristic  features,  the  desire  of  the  Publisher  to  meet  a  growing  demand 
for  more  and  better  illustrations  without  additional  expense,  and  the  hope  of  the 
Philanthropist  to  see  the  toilsome  work  of  the  hand-engraver  replaced  by  mechanical 
means,  all  are  fully  realized  in  the  products  of  this  modern  science,  which  is  work 
ing  a  revolution  in  the  world  of  art  and  literature. 

,  The  first  to  enter  the  field  and  devote  their  best  talent  and  energies  to  the  develop- 
ment of  photo-engraving  was  this  company,  which  commenced  business  in  1872  with 
the  most  limited  facilities;  to-day  it  is  the  largest  establishment  of  the  kind  in  the 
world,  equipped  with  the  most  complete  machiner)- and  apparatus  that  ingenuit)-  can 
devise,  and  with  every  department  of  its  extensive  establishment  filled  b)-  a  corps 
of  trained  and  skilled  workmen,  under  the  guidance  of  experienced  superintendents. 
Hunctreds  of  plates  of  all  sizes  and  descriptions,  which  would  take  an  army  __^„ 
of  wood  engravers  to  produce  in  a  year,  are  weekl)-  turned  out 
with  the  magical  aid  of  light  and  electricity,  on  short 
notice,  and  at  astonishingly  low  prices. 

We  will  enumerate  some  of  the  advantaj^es  of  the  /  /^f. 
photo-engraved  plate  as  found  by  the  experience  -fy/Mr 
of  our  customers. 

First.  They  are  perfect  substitutes  for  wood-  /f 
cuts,  can  be  printed  with  type  on  any  ordinary  '|/i<% 
printing  press,  and  can  be  stereotyped  or  elec- 
trotyped  in  the  ordinary  manner.  d/-^' 

Second.  They  are  more  durable  than  wood  \ 
cuts  (being  of  metal),  are  less  liable  to 
warp,  and  are  not  affected  by  heat  or  cold. 

Third.  Their  cost  is  much  less  than 
wood  cuts,  and  in  most  cases,  particularly 
in  intricate  and  complicated  work,  less  than 
one-half. 

Fourth.  Being  produced  by  photog- 
raphy, they  are  truthful  and  accurate  in 
every  respect. 


THE  FOLLOWING   PARAGRAPHS  WILL  FURNISH  THE 

(Jeneral  Iiiforigatioi]  u^uallij  de^iped  in  Pelafiion  to  Oup  WopI^, 

Our  Relief  Plates  are  of  hard  type  metal — in  appearance  like  ordinary  stereotypes.  'I'hey  are  engraved  chiefly 
by  plioto-cheniicai  means,  and  the  hnes  are  as  deep,  as  even  and  as  sharp  as  they  could  possibly  be  cut  by  hand. 

They  are  mounted  on  blocks  type-high  and  arc  ready  for  use  on  any  ordinary  printing  press.  On  the  press  they 
reciuire  no  more  "  making  ready  "  than  wood-cuts,  and  with  fair  usage,  are  good  for  from  thirty  to  fifty  thousand 
impressions. 

These  plates  are  offered  as  an  excellent  substitute  for  wood-cuts,  and  as  superior  to  them,  especially  in  the  im- 
portant points  of  rapidity  of  production,  cheapness,  and  the  literal  rendering  of  the  work  of  the  arti.st. 

Our  method  of  producing  Relief  Plates  differs  essentially  from  any  other  in  use,  and  its  superiority  is  apparent 
on  the  slightest  comparison  of  results. 

Not  being  engraved  by  the  action  of  acid  on  zinc  or  other  metals,  they  are  free  from  that  clumsiness  of  lines — 
rough  and  broken  in  appearance — which  is  inseperable  from  that  method. 

Electrotypes. — When  very  large  or  numerous  editions  are  to  be  printed,  it  is  advisable  to  provide  against  over- 
wear, or  injury  to  the  plates,  by  the  use  of  electrotypes,  which  may  be  made  from  the  plates  at  a  small  additional  ex- 
pense, in  the  same  manner  as  from  wood-cuts. 

Copy. — The  engraving  is  done  directly,  either  from  prints,  or  pen-drawings.  Nearly  all  wood-cut  and  copper- 
plate prints — and  a  large  number  of  lithographic  and  steel-plate  prints,  can  be  re-engraved  directly,  and  with  entire 
success.  It  is  essential  that  the  copy  be  in  clear,  black  lines  or  stipple,  and  on  white  or  only  slightly  tinted  paper. 
Small  defects  may  be  remedied,  though  generally  the  best  we  can  do  is  to  reproduce  the  copy  with  photographic 
accuracy. 

Of  all  photographs,  pencil  sketches,  and  designs  in  pale  lines,  drawings  must  be  made  with  thoroughly  black  ink 
on  Bristol  board,  or  other  smooth,  white  surface,  before  they  can  be  engraved.  The  drawings  should  usually  be  made 
twice  the  length  and  twice  the  width  of  the  plate  desired.  We  keep  a  corps  of  artists  constantly  employed,  trained  to 
do  this  work  in  the  best  manner. 

Photographs  or  tintypes,  taken  in  the  usual  manner,  are  suitable  for  our  use.  They  may  be  of  any  convenient 
size,  but  must,  of  course,  show  all  parts  of  the  object  distinctly. 

Copy  for  plates  of  manuscript  must  be  written  with  perfectly  black  ink,  on  smooth,  white  paper,  with  a  full  pen, 
and  without  use  of  the  blotter. 

Time. — While  we  can  engrave  a  plate  in  a  few  hours  that  would  occupy  a  wood  engraver  a  month,  and  often  do 
so,  yet  with  the  large  amount  of  work  constantly  on  hand  and  promised,  we  cannot  usually  engage  to  fill  an  order  fot 
a  single  plate  in  less  than  from  three  to  six  days  ;  larger  orders  will  of  course  require  longer  time. 

Prices. — Size  alone  seldom  determines  the  price  of  a  plate.  A  piece  three  inches  square  may  sometimes  cost  as 
much  time  and  labor  as  another  a  foot  square.  Hence,  we  cannot  furnish  a  scale  of  prices  by  the  square  inch  for 
miscellaneous  engraving.  "But  to  publishers,  whose  orders  are  regularly  given,  and  with  considerable  uniformity  as  to 
the  kind  and  amount  of  work,  we  can  give  an  average  inch  rate. 

Estimates  will  be  promptly  furnished  when  desired.  That  these  may  be  definite  and  correct,  the  copy  to  be 
used — whether  print,  photograph,  sketch  or  drawing — should  always  be  submitted  for  our  examination,  together  with  a 
distinct  statement  of  the  size  of  plate  wanted,  and  of'any  other  details  to  be  observed. 

Yox  the  greater  part  of  the  work  done  by  wood  engravers,  our  method  enables  us  to  give  an  equal  or  better 
quality,  and  at  lower  prices.  For  very  small  plates — except  where  they  are  parts  of  a  large  order — our  price  is  neces- 
sarily much  higher  in  proportion  to  their  size  than  for  larger  ones. 

Terms. — To  insure  attention,  all  orders  must  be  accompanied  by  an  advance  of  half  the  price  charged,  the 
balance  to  be  paid  on  deliverv. 


HOTO-ENGRAVING  is 
rapidly  superseding  the 
old  and  familiar  method 
of  wood  engraving,  and 
for  the  uses  of  the  business  community 
offers   exceptional    inducements.  The 
cost  of   such  work  has  been  reduced 
more  than  one-half,   while  the  quality 
has  been  greatly  improved.     The  ad- 
vantages accruing  from  the  use  of  illus- 
trations are  so  well   known   that  it  is 
not  necessary  for  us  to  enumerate  them, 
but  it   is  a  well-known  fact   that  the 
most  successful  firms  are  among  those 
who  use  our  illustrations  extensively.  We 


mg  commer- 
cial work,  as  the  cost  depends  on  the  detail  of  the 
engraving  and  not  on  its  size,  but  we  are  glad  to 
give  full  information  on  receipt  of  photographs, 
sketches,  or  a  detailed  description  of  what  is  wanted. 


DRAW^  AND  ENGRAVED  FROM  PHOTOGRAPHS. 


FROM  PEU  SKETCHES 


DRAWN  AND  ENGRAVED  FROM  PHOTOGRAPHS. 


DRAWN  AND  ENGRAVED  FROM  PHOTOGRAPHS. 


REPRODUCED  FROM  WOUD-CUT  PRINT. 


REPRODUCED  FROM  STEEL  PLATE  PRINT. 


FROM  PHOTOGRAPH 


FROM  PHOTOGRAPH 


FROM  PHOTOGRAPHS. 


FROM  PHOTOGRAPHS. 


DESIGNED  AND  DRAWN  BY  US. 


REPRODUCED  FROM  A  LETTER  WRITTEN  IN  BLACK  INK 


FROM  PHOTOGRAPHS. 


FI^OM  PHOTOGRAPHS. 


FROM  PHOTOGRAPHS. 


THE  NEW  HALFTONE  PROCESS,  MADE  DIRECT  FROM  PHOTOGRAPH  OR  WASH-DRAWING. 


The  new  art  of  Photp- Engraving  requires  I'en  Dravjin^s  ;  and  it  is  already  apparent,  that  for  the  illustration  of 
books,  newspape/s,  manufacturers' Catalogues,  circulars,  and  adveriisements  generally,  the  pen  must  soon  supersede 
the  pencil.  We  have  observed  ytith  gratificatipn,  ^the  interest  in  this  subject,  \v;hich,  within  the  past  three  or  four  years, 
has  been  steadily  gro^-ihg  among  artists  of  every  class..  Though*  we  employ  a  large  force  constantly  we  cannot  keep 
up  with  the  demand  upon  this  departiiient  <^f  our  work.  .  We  desire,  therefore,  to  encourage  among  draughtsmen 
everywhere  a  disposition  to  become  proficient  in  the  preparation  of  drawings' suited  to  our  hiethod  of  engraving.  Our 
directions  to  such  are  few  and  simple,  but  yet -wry  '  .  '  ' 

Use  Good  Drawing  Paper.— A  smooth,  white  surface  is  requisite:  Fair  drawings  may  be  made  upon  the 
best  quality  of  unruled  writing  paper,  but  good  Bristol  Board  is  much  better.  For  son^e  kinds  of  drawing,  "  Double 
Endmeled  Scratch  and  Drawfng  I^oard  "  is  excellent^  as  the  blacks  may  be  lain  on  full  with  a  brushy  and  the  white 
lines  produced  afterwards  by  scratching  through  the  ink  and  enamel'  with  a,  steel  point.  The  ink  will  be  improved  for 
fhis  purpose,  if  a  little  glycerine  Jje  added  to  it.  "'  ■  ,    i         .  " 

We  have  rfeicently  imported  a  quantity  o^  paper  stampfed  with  a  fine  grain,  upon  which  drawing^  may  be  made  with 
a  crayon,  haying  the  appearance  of- expensive^Stipple  work,  Drawings  on  this  paper  may  be  rapidly  made  by  persons 
accustomed  to  the  use  of  the  pencil.    When  inteaded  to  be  engraved  by  us  they' should  hot  be  "  stumped." 

Suitable  Ink  is  of  the  uttjlOSt  importance.  Use  India  ink  tha,t  will  produce  a  perfectly  black  line — or,  order 
'  \,  our.  Photo- Drawing  Ink,  the  be§t  article'  in  the  market.  If  the  lines  of  a  drawing  are  pale,  or  brown,  or  gray,  or  bluish, 
they  will  Come  out  feeble  and  imgerfect  in  the  plat^  All  lines  therefore,  the  -finest  as  well  as  the^  coarser,  should  be 
thoroughly  BLACK.  Produce  your  grades  of  color,  not  by  vaVying  degrees  of  paleness,  but  by  the  size  and  distance 
of  your  black  lines.      ,  'f  ^ 

Use  a  Pen  that  will  make  a  fine,  even  line.    Steel  pens  are  best    Gillott's  No.  170  and  No.  290  are  excellent. 

Size  of  Drawings.— For  a  fine  quality' of  engravings,  make  your  drawings  twice  the  length  and' twice  the  width 
of  the  plate  desired..  Reckon  70  to  100  lines»to  the  inch  as  the  firteness  of  the  plate,  and  make  accordingly  one  half 
as  many  in  your  drawing.  But  take  care  that  the  lines  be  not  so«fine  or  so  close  as  to  make  a  plate  that  will  fill  up  in 
printing.  •  ' 

Very  good  work  can  be  done  from  drawings  carefully  made  one-half  or  one-third  larger  than  the.  required  plate; 
and  for  comic  work  they  may  be  made  the  same  size.  '  ^ 

White  Lines  rnay  easily  be  drawn  over  black  onfes  with  pen  or  brush.  -  Use  a  highly  si^ed-  India  jnk,  adding  a 
few  drops'  of  prepared  ox-gall.  •  .Apply  Windsor  %c  N^ewtoti's  Best -China  White,  with  a  quick  strolfe  from  a  full  pen  er 
brush.    Mix  it  thick,  and  do  not  go  over  a  line  the  second  time  till  the  first  is  quite  dj^. 

In  General. — Drawings  should  not  be  made  in  reverse. 

Make  sets  of  drawings,  whenever  possible,*' to. the  same  scale.  _ 
Never  cross-hatch -until  the  first  set  of  lines  is  perfectly  dry.  ' 
Erase  all  pencil  naa.rks,  taking  care  not  to  remove  any  of  the  ink. 

Keep  a  blotting  pad  under  the  hand,  but  do  not  use  it  to  take  up  iftk  from  the  drawing. 
Leave  a  margin  of  half  an  inch  around  each  drawing,  for  tafcking  to  the  Camera  board. 

Silver  Prints.— The  method  of  making  drawings  upon  plain  photographs,  was  devised  several  years  ago  by  us 
and  has  been  found  to  be  'great  Saving  in  tiine,^ besides  insuring  greater  accuracy  Hjan  can  be  attained  irr  any  other 
-manne;-."  TlJese  plain  phqtographs  are  made  just  the  size  the  drawing  iS;intended  to  be,  but  the  subjects  from  which 
they  are  copied  may  be  of  any  size.'  The  outlines  and  'details  ^e  thus  laid  out  for  th^  draughtsinan,  with  absolute 
accuracy,  and  the  drawing  having  been  made  upon  the  "  print,"  the  photographic  color  is  bleached,  away  by  flowing — 
not  ruh^ng — oyer  the  surface  a  solution  of  bi-chloride  of  mercary  in  alcohol,  in  the  proportion  of 'i  oz."  of  the  fbrmef 
^to  I  quart  of  the  latter.  .  ,V 

We  can  supply  the  materials  referred, tf)  above,  at  the  following  prices,  net: — 
^        /'4<?/'<?-Z)rawm^ /«^,  Cakes,  I  X  2^  x  ^  inch^  50  cents  each. 

Double  Enameled  Drawing  Board,  per  dozen  sheets,  11x14,  $1.50;  14  x  22,  $3.00;  22  x  28,  $5.55. 
Grained  Paper,  Sheets  11  x  14, 50  cents  each.    '  <         ,       "  '  ■  - 

•     Saxe  Dreff^iing 'Board,  per  dozen  sheets,  9  x  12,  $1.50;  12  x  18,^3.00;  18  x  24,  $5.50.  ♦  • 

■  'Silver  Prints, -mquviitd  on  heavy  board,  each  4X  6,  $1.00;  6x8,  $1.25;  8  x  10,  $1.50;'  10  x  12,  $1.75.    12  x  14, 
$2iPo;/i4  X  i7,$2..5&.    \   .  ,       "  , 

Best  China  P^;7zzV<f,  35  cents  per  cake. 

i^<r;w,  No.  170,  perdoz;,  f5  cents;  No.  290,  60  cents.  ■  ,,     i  . 


I 


